News — French Wine

As Italian wine exports register a sharp value decline, top Italian and French producers are doubling down on ultra‑curated “dreamland” wine lists and international recognition to stay ahead in a tougher global market.

Wine Paris 2026 has drawn a record global crowd and turned the French capital into a high‑energy showroom for premium European wine, from iconic châteaux to rising organic Prosecco and next‑generation Italian estates.

French winemakers have been given the green light to change a centuries-old tradition: a new national law passed in late 2025 now permits the addition of sugar (as grape must) to dry wines, a revolutionary step, especially for Bordeaux.

In a landmark moment for the industry, Château Sigalas Rabaud, a prestigious Premier Grand Cru Classé estate in Sauternes, has announced the release of its first non-alcoholic sweet white wine, validating the growing demand for premium no-alcohol options.